Tag Archives: social

Zynga IPO….The Aftermath

Now that Zynga has gone public, what is in store for the world of social gaming? Analysts across the world weigh in on the industry and the impact of the IPO. Here’s a sampling:

Hugffington Post provides an excellent article discussing why Zynga’s IPO is a major victory for the Facebook social networking platform.

” Zynga and other app developers can tap into Facebook’s population of more than 800 million users, as well as the social network’s payment system, marketing opportunities and viral potential. “

Boston Herald takes the Zynga IPO behind the proverbial woodshed.

” The disappointing debut on the public markets may put a dent in the amount companies can raise in the future. Facebook, for example, has been rumored to be planning a $10 billion IPO in 2012, valuing the company at $100 billion. ”

Los Angeles Times “John Schappert, Zynga’s chief operating officer, said his company is on track to grow beyond Facebook. “

Fox News “Zynga, which makes popular games such as Farmville and Words With Friends, opened up 10% at $11, but closed down 5.8%.  “


Video: YouTube Description: Dec. 15 – GreenCrest Capital’s Anupam Palit says Zynga’s growth trajectory and its ability to turn a profit will provide additional upside for its stock once it starts trading

Leave a comment

Filed under CityVille, Facebook, Facebook Credits, game, gaming, social, social games, Virtual Currency, virtual goods, Zynga

VIDEO – Maha Ibrahim discusses the Zynga IPO

YouTube Description: Dec. 9 (Bloomberg) — Maha Ibrahim, partner at Canaan Partners, talks about the outlook for Zynga Inc.’s initial public offering and the social gaming industry. She speaks with Emily Chang on Bloomberg Television’s “Bloomberg West.” (Source: Bloomberg)

Leave a comment

Filed under Facebook, game, gaming, Google, Kabam!, social, social games, Zynga

Video: Sean Ryan of Facebook

Sean Ryan,  Head of Game Partnerships of Facebook discussed the current state and future of the social gaming ecosystem. This is an excellent overview of the current Facebook social gaming environment.

Leave a comment

Filed under Facebook, Facebook Credits, game, GameHouse, gaming, mobile, online, Playdom, PlayFish, PopCap Games, social, social games, Virtual Currency, Wooga, Zynga

Video: Mashable Breaks Down “Adventure World”

Mashable provides a good overview of Zynga’s “Adventure World” social game and also discusses how social gaming is moving towards more depth and complexity in games.

Leave a comment

Filed under Adventure World, Facebook, social, social games, Zynga

Zynga Levels Up

Social gaming gargantuan Zynga sets it’s IPO date for mid-December. Is this a historical “inflection point” representing the peak for the social gaming industry? Or is it just another step by Zynga towards world online gaming domination? Articles and analysis by:

Reuters Canada ” The IPO is expected to value the fast growing social gaming company at around $10bn, below some earlier estimates of as much as $20bn.”

New York Times ” In the first nine months of the year, the company notched $828.9 million in revenue, more than double the period a year earlier. It’s also profitable, earning $121 million since the start of 2010.”

Games.com “Zynga will reportedly ask between $8 and $10 a share on the Nasdaq under the ticker ZNGA–a fairly noticeable one, no?”

UPDATE: TechCrunch provides a short article regarding Zynga’s valuation and another with Zynga’s slides  here  Also, VentureBeat lists several reasons why Zynga’s street valuation tumbled pre-IPO.

MSNBC asks the question, “Is Zynga worth 9 $billion?”

NPR ” The big picture here is that Zynga is a rare instance of success in the social media landscape. That is to say, it’s actually making money”

memeburn ” The company’s games on Facebook have more than 200-million active users. In fact, four out of the top five games on Facebook are from the Zynga stable. ”

UPDATE: Dean Takahashi from VentureBeat takes an in-depth look at Zynga and CEO Mark Pincus .

TechCrunch discusses how Zynga got a fast start on the Facebook platform in 2009 and never looked back

Reuters provides an insightful look into the company as it prepares to go public.

TechCrunch writes that going into their IPO, Zynga has locked down the top 5 gaming rankings on Facebook.

Leave a comment

Filed under Facebook, social, social games, Uncategorized, Zynga

Is Glitch a Gamechanger?

Quirky new social game Glitch has emerged from beta and now available for the masses. Articles and analysis from:

Digital Trends  ” The game is separate from Facebook, but uses the social network site to connect with friends. With Glitch, you’ll have the ability to IM friends, view a friends’ activity stream and interact with forums. Though the game is free, players can purchase additional items and even subscribe to Premium service if they’re really into it. “

Forbes ” The game is so elaborate–but also open-ended–that it is difficult to boil down to a simple summary. Glitch takes place in the shared imagination of 11 ancient giants. People in Glitch play in real-time in one shared world, where everything that people do affects others in the game.”

CNET  ” It is a puzzle-heavy, Web-based social game built around sending players billions of years into the past to develop the optimistic future that today seems increasingly unlikely. “

The Glitch Trailer

Leave a comment

Filed under Glitch, social games

Home is where the Virtual heart is

Sony modifies Playstation Home to provide a social gaming experience with free-to-play games. Will “Home” become a destination for online gamers? Articles and analysis from:

VentureBeat ” Home is evolving to become more of a platform for playing social games. The 230 titles available on Home are aimed at Home’s mostly hardcore fans, but they are lighter and more casual experiences than users would find in disk-based PlayStation 3 games. “

Financial Times ” With Sony providing core back-end services, Home is an attractive and easy environment in which publishers can develop, experiment and evolve their titles.  It is pushing a freemium model of free-to-play games with players able to buy virtual items. “

Leave a comment

Filed under social games, Sony