Tag Archives: Playfish

GEEK OUT! Social Games Business Intelligence Panel Parts 5 & 6

An insightful series of videos have recently been uploaded to YouTube from VerticaHP (Hewlett Packard) from a Social Gaming panel this past April in San Francisco.  The videos showcase a blockbuster panel of top social gaming company’s business intelligence gurus. Each discuss their various tools that they utilize to manage the massive amounts of data in real-time.  Note: Vertica was acquired by HP in February of 2011.

Video – Mobile social gaming including a question from Tapulous staff member

Video – Custom reporting and charting, data analysis cubes and more!

Advertisements

Leave a comment

Filed under CityVille, Crowdstar, Disney, Facebook, FarmVille, game, gaming, mobile, online, Playdom, PlayFish, social games, video, Zynga

GEEK OUT! Social Game Business Intelligence Panel Parts 1&2

An insightful series of videos have recently been uploaded to YouTube from VerticaHP (Hewlett Packard) from a Social Gaming panel this past April in San Francisco.  The videos showcase a blockbuster panel of top social gaming company’s business intelligence gurus. Each discuss their various tools that they utilize to manage the massive amounts of data in real-time.  Note: Vertica was acquired by HP in February of 2011.

Video – Panelist introductions and discussions on platforms and tools.

Video – Q&A with the audience (annoying Q&A guy) and analytics discussions

Leave a comment

Filed under CityVille, Crowdstar, Disney, Facebook, game, gaming, Playdom, PlayFish, social games, video, Videos, Zynga

Baked In Audiences

“Jamie Oliver’s Food Revolution” will make a month long appearance on EA’s social game “Restaurant City” and capitalize on the massive built-in audience.  Articles and analysis from:

The Los Angeles Times ” The appeal of social games, even for established stars, is their massive audiences. More than 250 million people play games every month on Facebook, the dominant social networking platform with 600 million users. “

All Things Digital ” As social games attract large user bases, it is increasingly common for advertisers to sponsor virtual goods to get in front of a very engaged audience. “

Financial Times ” For the next four weeks, players will collect the ingredients for a Jamie Oliver recipe, beginning with Farfalle Carbonara, receiving an exclusive in-game item of a Jamie Oliver Pasta Maker along the way “

Video – Restaurant City

Leave a comment

Filed under EA Sports, Facebook, PlayFish, social games, Zynga

Zynga: Large and in Charge

A report by IHS Screen Digest shows that social gaming powerhouse Zynga has expanded their stranglehold on the market with control of 38% share of the social gaming market. Articles and analysis by:

Games.com ” But Zynga’s power isn’t just it’s money, but what that money allows it to do. When it wants to enter a new market, create a game with a new feature or on a new platform, it just buys companies with an existing presence or expertise there. “

PC Magazine ” IHS also noted that market growth was driven by the networks’ acclimatization to changes in Facebook’s user notification policies, which undermined the cheap viral marketing success of the gaming market. “

TechFlash ” The report said that the global market social networking games was $1.4 billion in 2010, up 116.4 percent from $636 million in 2009. “

Leave a comment

Filed under CityVille, Crowdstar, Disney, EA Sports, Facebook, FarmVille, game, gaming, Playdom, PlayFish, social games, Zynga

PLAY BALL!

All Things Digital reports that EA has rolled out their new Major League Baseball themed social game, “World Series Superstars” just in time for Opening Day. Will this licensed property challenge Zynga’s stranglehold on the social gaming market?

” Beyond EA’s licensing deal with MLB, the roll-out of the game also hints at the increasing importance of branded games on Facebook. “

More from Gamasutra

Video: Electronic Arts “World Series Superstars” overview by Nadasfan

Leave a comment

Filed under EA Sports, Facebook, gaming, social games, World Series Superstars

Inside PlayFish

Here’s a quick peek inside EA’s Playfish,  one of the larger social gaming companies.

Leave a comment

Filed under EA Sports, PlayFish, social games, social networks, Virtual Currency, virtual goods

The Social Gaming Summit kicks off in London

Social Gaming companies converge for a two day summit in London. Articles, updates and analysis from:

PocketGamer.biz ” Organisers Mediabistro describe the Social Gaming Summit as an event charged with looking at the intersection of games and the social web.”

Econsultancy provides Q & A with Charles Hudson. More from BigNews.biz

The Social Gaming Summit Homepage

Leave a comment

Filed under Playdom, PlayFish, social games