Bunchball Brings in $6.5 Million

GigaOM reports that social gaming and gamification pioneer Bunchball has raised an additional $6.5 million for new product development and expansion of their platform. From the article:

” Bunchball sells a software platform that allows clients such as Warner Brothers and Hasbro to build gamification features into their brand websites. These features allow brands to reward users that buy or engage with their content with rewards such as trophies, badges, points, or virtual goods. “

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Filed under Bunchball, game, Gamification, gaming, social games

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