Nexon drinks the Social Game Kool-Aid

VentureBeat reports that Korean video game developer Nexon is moving into social and mobile gaming. From the article (which includes a video interview):

” Nexon manages to hang on to its players for a long time, with many of them playing for months. A higher percentage of Nexon’s users convert to paid users than is normal. To try to get Facebook players, who often play for just five minutes a day, to switch to longer engagement times is a challenge. “


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Filed under Facebook, gaming, Nexon, online, social games

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