Zynga’s got a brand “Newtoy”

Social gaming giant Zynga picks up mobile games developer “Newtoy“. Articles and analysis from:

The Wall Street Journal ” Newtoy’s headquarters will become The Zynga With Friends Studio, a new game studio that builds games for Zynga. Newtoy CEO and co-founder Paul Bettner will lead that effort. Newtoy has 23 employees. “

Forbes ” But the numbers Zynga seemed most interested in were its user numbers. Words with Friends has been downloaded 12 million times on the iPhone, iPod touch and iPad. Newtoy’s games collectively see more than 5 million monthly active users. “

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Filed under Apple, iPad, iPhone, social games

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