Sys-Con Media reports that Fastpoint Games is now the parent Company to RotoHog and continues to expand its data driven Fantasy sports style gaming design in new directions. From the Press Release:
” Under the Fastpoint Games banner, the company will apply RotoHog’s deep understanding of how to create rapidly configurable games using structured data to drive consumer engagement to help brands in other markets like social media, entertainment, MMO, politics and regulated gaming, grow their audience, engage their users and monetize more effectively than ever before.”
Also, Biz Report interviews FastPoint Games CEO Kelly Perdew for an article discussing using brands within games to advertise. From the article:
Fastpoint Games is the leader in fantasy sports games with users averaging 9:40 and just over 10 pageviews per visit. The company has launched 57 games for 15 clients across 21 sports/entertainment seasons over the past 14 months.