Marvelous Team Up: PopCap meets TAITO

Mobile Social Games developer PopCap partners with TAITO to invade the Japanese gaming market. Articles and analysis from:

PRNewswire ” Social games on mobile devices looks set to dominate gaming worldwide and Japan is already ahead of the curve. PopCap is about identifying the curve and getting ahead of it. It’s not about being “trendy” or “first”; it’s about being the best; taking the talent and time to create something genuinely innovative.”

Mobile Entertainment ” The business model will be to make money from a mixture of virtual item sales and ‘premium service options’.”

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Filed under PopCap Games, social games, Virtual Currency, virtual goods

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