Ubisoft unveils Companion Gaming

Assassin’s Creed developer Ubisoft releases a social version of its mega-hit game on Facebook. The twist is that it has features that tie back into the console game and vice versa. They call this “companion gaming”. Articles and analysis from:

Gamasutra ” Players of the Facebook strategy title will be able to unlock content and bonuses in Assassin’s Creed: Brotherhood, which launches November 16.”

Also: Interview with Ubisoft CEO  Chris Early here

VentureBeat ” Those games are tightly integrated into what Early calls “companion games,” where the accomplishments in one game can be carried over as rewards to be spent in another. That’s something Zynga, which dominates the social gaming universe, can’t do because it doesn’t have console games.”

Financial Times ” In another example of companion gaming, Ubisoft said it would launch a Facebook version of the CSI franchise later this year. The publisher has sold more than 5m units of the video game version of the crime-scene investigation TV drama worldwide.”

IGN ” Players will be able to jump back and forth between the console game and the Facebook game to reveal hidden content in each. Assassin Creed: Brotherhood players will be able to unlock 25 exclusive missions in Assassin’s Creed Project Legacy, giving them more currency and experience. “

Escapist Magazine ” Launching today, Assassin’s Creed: Project Legacy is a Clan Wars-inspired social RPG playable on Facebook. Players will have a unique assassin profile, complete with skills and abilities.”


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Filed under Companion Gaming, Facebook, social games, Ubisoft, virtual goods

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