PopCap Games pokes Zynga

PopCap CEO Dave Roberts shares some of his thoughts regarding social game giant Zynga. Articles and analysis from:

Gamasutra ” Now, it is not about luck, it is about good, old-fashioned hard work.”

TechFlash ” They are a media company,” Roberts said about his San Francisco rival. “They are awfully good at it. But we believe that ultimately, and it’s our bias, that great content wins out. And that great games are always going to be better than great marketing.”

Portfolio ” According to John Cook at TechFlash, Roberts said the company’s Bejeweled Blitz game “was kicking the ass” of Mafia Wars in terms of daily unique visitors and all without spending money on advertising.”


Leave a comment

Filed under Facebook, FarmVille, PopCap Games, social games, Zynga

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s