Roadmap for Social Game Success

Mashable provides an excellent breakdown of the Social Games market and roadmap for developers written by guest author Ravi Mehta, VP at Viximo. Ravi touches on history, best practices for developers, implementation, platforms, strategy and so on. From the article:

” When it comes to social games, social networks often make the mistake of copying what Facebook is doing today without recognizing that Facebook has the benefit of massive success on its side and can afford to make decisions that dampen the ubiquity or virality of its platform.”

EXTRA: eMarketer charts future growth of social gaming industry


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Filed under Facebook, Facebook Credits, FarmVille, hi5, MySpace, Playdom, PlayFish, Quepasa, social games, Virtual Currency, virtual goods, Zynga

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