Iceberg! Dead ahead!

Social gaming is facing numerous challenges as the industry evolves. Will the industry sink or swim? Articles and analysis from:

eConsultancy ” In April, over half of the top 25 games, as tracked by Inside Social Games, lost users. And the drops intensified this past month.”

B2C Marketing Insider ” While most of the games now offer email notifications, not every gamer has made the move with them resulting in a reduced visibility into the activity on the Facebook games that they are/were a part of. ”

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Filed under EA Sports, Facebook, FarmVille, FrontierVille, social games, Zynga

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