In-game developer BringIt provides skill based games that can be placed within social games to increase stickiness and player retention levels. Articles and analysis from:
InsideSocialGames ” Players use their virtual currency to make their bets, with better performance leading to a larger payout.”
VentureBeat ” BringIt is helping speed the rate at which players spend their money inside the virtual economy of the game, by sinking, or removing the currency from the game at a faster rate by getting players to spend their virtual money”
MarketWire ” The demand is high for a new monetization and engagement platform such as BringIt’s, as gaming companies seek to maximize revenues and continue to compete for users. ”
